Jacquemus x Nike

Runway to Sport

For Simon Porte Jacquemus, sport enjoys a fluid relationship with style. Not only does Jacquemus aim to reinterpret women’s sportswear, but his goal is to accomplish this in a way that simultaneously showcases effortless fashion and is accessible for all bodies.

MY RESPONSIBILITIES

Digital Design

TOOLS USED

Figma, Adobe Photoshop, Adobe Premier Pro, Keynote

To heighten the campaign’s storytelling and concept of ‘Runway to Sport’, I partnered with Nike Art Directors, Copywriters and Producers to design work that spans across Nike.com, Nike App and Social. This work includes landing pages, app card and threads, and a shoppable lookbook.