The Imagination of Sport

When individual strengths combine, the result is transformative. Sport-inspired collections from Yoon Ahn of AMBUSH®, Jun Takahashi of UNDERCOVER, Chitose Abe of sacai, and Virgil Abloh's Off-White™ each celebrate the unique ways sport manifests. The designers equally express the inherent style of athletes and athletic apparel, and individually, each approaches the theme from different points on the sporting spectrum.

ROLE

Digital Designer

TOOLS USED

Figma, Adobe Photoshop, Adobe Premier Pro, Keynote


Off-White Apparel Motion

With the 2020 Tokyo Olympics postponed to 2021, I had the opportunity to partner with the Nike Tokyo Studio for their digital executions ranging from Nike.com landing pages, Nike App experiences, email, and marketing deliverables. The campaign involved staggered launches from multiple brand partners with tailored creative from the Nike Tokyo Studio.

Tokyo Olympics x AMBUSH
Tokyo Olympics x UNDERCOVER
Tokyo Olympics x Off-White
Tokyo Olympics Landing Page Desktop
Tokyo Olympics Landing Page Mobile
sacai PDP Womens
sacai PDP Mens
sacai Nike App Thread
AMBUSH Nike App Card
AMBUSH Nike App Thread
Off-White Nike App Card
Off-White Nike App Thread
UNDERCOVER Nike App Card